Pengaruh Brand Image, Brand Awareness, dan Brand Loyalty Terhadap Brand Equity Smartphone iPhone. Jurnal Ilmiah Manajemen Bisnis dan Ekonomi Kreatif, [S. l.], v. 3, n. 1, p. 70–78, 2024. DOI: 10.26877/jibeka.v3i1.151. Disponível em: https://journal2.upgris.ac.id/index.php/jibeka/article/view/151. Acesso em: 23 jul. 2025.